Case studies
Two pieces of work written up at length: one about changing how a company treats design, one about rebuilding a product that had been accumulating features for twenty years.
Designing the Shift
UX leadership at a legacy MNC — transforming UX culture, building a design team from the ground up, and driving enterprise-scale design thinking adoption.
UX leadershipEnterpriseDesign systems
Customer Center
Re-engineering a domain and hosting control panel built in the late nineties, around the four things customers actually came back to do.
Product UXInformation architectureDomains & hosting
Also Customer Center is published in full — every section of the original case study, with all 31 screens and flow diagrams.
More work
Shorter write-ups of the product and AI work sit on the innovation index.
Product & AI innovation